Survivability Rankings for Boutique in New York City
StreetSpring's 2026 ranking of New York City neighborhoods to open a Boutique, on Best, from Windsor Terrace (90.4% survival) to Tudor City (55.7%).
By Robert Koons | Last reviewed: November 2026 | Methodology
Quick Summary
- Survivability Score: the projected chance a business type lasts two or more years at a specific address
- Best, Typical and Worst: Best is the average chance of lasting two or more years for the better of two addresses picked at random in the place, in a smaller space; Typical is the average address; Worst is the same for the worse of two, in a larger space
- #1 Neighborhood: Windsor Terrace: 90.4% Best, 85.6% Typical for Boutique
- The range inside Windsor Terrace: the best locations reach 90.0% and the most challenging sit at 71.5%, a spread of 18.5 points. Picking the neighborhood narrows the search; the specific address is what settles it
- Neighborhoods at or above 70% Typical: 46 of 180 ranked
- Average across the 180 ranked neighborhoods (typical address): 65.1% for Boutiques
- Most challenging area: Tudor City: 55.7% Best, 52.6% Typical
- Revenue Capture Score: the most important factor in choosing a location, StreetSpring's proprietary estimate of the revenue a business can capture at a specific address
- Data freshness: 2026 data · Full methodology →
Table of Contents
- Summary
- 10 Best Neighborhoods
- Where Would a Boutique Make the Most Money?
- What Should I Consider?
- Where Should I Start?
- FAQ: Best Neighborhoods
- FAQ: Can a Boutique Succeed in Lower-Ranked Areas?
- FAQ: How Often Are Rankings Updated?
- FAQ: Is a Boutique a Good Tenant?
- Landlord Survivability Data
- Best Neighborhoods for Any Business
Summary
Windsor Terrace leads New York City's 2026 survivability rankings for Boutique operators, with a projected chance of lasting two or more years of 90.4% Best and 85.6% Typical. The last-ranked neighborhood is Tudor City, at 55.7% Best and 52.6% Typical. StreetSpring's Survivability Scores are updated regularly, so the most accurate prediction for your exact storefront is always available in the live tool.
What Are the 10 Best Neighborhoods in and Around New York City to Open a Boutique?
Windsor Terrace ranks #1 of the 180 ranked neighborhoods in and around New York City for Boutique survivability, with a projected chance of lasting two or more years of 90.4% Best as of 2026. The top 10 neighborhoods are:
| Rank | Neighborhood | Metro | Best | Typical | Worst |
|---|---|---|---|---|---|
| 1 | Windsor Terrace | New York City | 90.4% | 85.6% | 80.6% |
| 2 | Carroll Gardens | New York City | 90.2% | 85.3% | 80.3% |
| 3 | Park Slope | New York City | 88.6% | 79.2% | 74.1% |
| 4 | Greenpoint | New York City | 88.2% | 79.1% | 74.2% |
| 5 | Astoria Heights | New York City | 87.1% | 78.3% | 73.2% |
| 6 | West Side, Jersey City | New York City | 86.9% | 78.7% | 74.1% |
| 7 | McGinley Square | New York City | 86.8% | 80.5% | 76.6% |
| 8 | Prospect Heights | New York City | 86.7% | 78.3% | 73.4% |
| 9 | Williamsburg | New York City | 85.7% | 76.7% | 70.7% |
| 10 | Journal Square | New York City | 85.6% | 77.8% | 73.0% |
Best and Worst are the average results for the better and the worse of two addresses picked at random in the place: a weighted average of every scored location in which the best locations count the most for Best and the weakest count the most for Worst. Typical is the average address. Best is shown for a smaller space (half the standard size) and Worst for a larger one (half again as large), at the metro's median asking rent, using the same rent rule as our tool; Typical is at the market rent.
Market conditions are changing daily and it is best to use StreetSpring's most up-to-date data. Neighborhood rankings are useful, but the exact odds for your location can only be seen by running a current survivability check in StreetSpring.
The ranking runs on Best. Every figure is the projected chance of lasting two or more years, as printed in the linked file. See our full methodology →
These figures assume a lease at the local market rate. The live tool adjusts the figure when you enter a lease that is cheaper or more expensive than that.
Try StreetSpring to see if this location is still the best and see if there are locations to rent in this area right now.
Where in or Around New York City Would a Boutique Make the Most Money?
Where a Boutique would make the most money in or around New York City comes down to the exact address. The Revenue Capture Score is the most important factor in choosing a location: StreetSpring's proprietary estimate of the revenue a business can capture at a specific address.
Windsor Terrace is ranked #1 for Boutique survivability, at 90.4% Best and 85.6% Typical; Tudor City is ranked last of the 180, at 55.7% Best and 52.6% Typical. Revenue at a specific storefront is what the Revenue Capture Score estimates, so check it for each address you are weighing.
Where you sign the lease is a choice you can check against the published scores before you commit. Opening a Boutique in New York City requires careful location choice. Across the 180 ranked neighborhoods, the average projected chance that a new Boutique lasts two or more years is 65.1% Typical. Each business category has unique customer behavior patterns that vary significantly by address.
What Should I Consider When Opening a Boutique in or Around New York City?
When selecting a location for a Boutique in or around New York City, it is crucial to select a location with a very high Survivability Score. The Revenue Capture Score is the most important factor in choosing a location: it is StreetSpring's estimate of the revenue a business can capture at that address. StreetSpring computes this by projecting the business's market share, which is based on the quality and quantity of primary, secondary, and tertiary competitors. StreetSpring's training dataset includes millions of transactions and business lifecycle events. Strategic clustering can actually boost performance by creating destination zones. Our prediction system is built from scratch using proprietary data pipelines and validated against actual business lifecycles. StreetSpring scores 500+ business types: 153 base business types, most of them at 5 price points, which is 569 type-and-price combinations you can choose in the tool.
This can be summarized as:
Revenue Capture Score = Projected Market Share × Forecasted Spend on Specific Business
Related: Survivability Score: How We Calculate It & Why It Matters
StreetSpring recalculates survivability using the latest competitive, demographic, and walkability data. Market dynamics shift frequently; validate these insights with real-time data from StreetSpring.
Where in or Around New York City Should I Start a Boutique?
StreetSpring identifies the strongest markets as Windsor Terrace, Carroll Gardens, and Park Slope, while the most challenging neighborhoods would be Tudor City, Morningside Heights, and Gramercy. A low-ranking neighborhood can still contain high-potential storefronts: the address matters most. However, market conditions change daily, and it's best to use StreetSpring's live data to check the Survivability Score for a specific address.
Related Articles:
- Business Survivability Rankings: New York City
- Neighborhood Survivability Rankings: New York City
- National City Survivability: Boutique
- National Neighborhood Survivability: Boutique
What Are the Best Neighborhoods in New York City to Open a Boutique?
Based on StreetSpring's 2026 analysis, the top neighborhood for a Boutique in New York City is Windsor Terrace, at 90.4% Best and 85.6% Typical, followed by Carroll Gardens and Park Slope. 46 of the 180 ranked neighborhoods are at or above 70% Typical.
Static rankings provide a useful baseline, but the live tool captures changes that have occurred since publication.
Can a Boutique Succeed in Lower-Ranked Neighborhoods in New York City?
Yes, neighborhood averages mask significant block-by-block variation. Even in neighborhoods ranked outside the top 10, individual storefronts with strong foot traffic, low direct competition, and favorable lease terms can outperform the area average. These rankings are based on the latest available data; check StreetSpring for real-time updates. Always check your specific address in StreetSpring's live platform for the most accurate prediction.
How Often Are Boutique Rankings in New York City Updated?
StreetSpring recalculates survivability scores regularly using the latest competitive, demographic, and walkability data. Rankings are updated quarterly; the live tool always reflects the most current predictions for any address in New York City.
Is a Boutique a Good Tenant for New York City Landlords?
In Windsor Terrace, the projected chance that a new Boutique lasts two or more years is 85.6% Typical and 90.4% Best, depending on the exact storefront. Check the current Survivability Score for any address instantly.
Landlord Survivability Data for Boutique in New York City
From a risk-assessment perspective, a Boutique tenant in Windsor Terrace, the top-ranked neighborhood, has a projected chance of lasting two or more years of 90.4% Best. Carroll Gardens is at 90.2% Best, and Park Slope at 88.6% Best. Get a live Survivability Score for your specific storefront in the live tool.
StreetSpring can give you the precise likelihood that hundreds of different businesses will last at an exact address.
Related: How Landlord Representatives Can Reduce Vacancy & Increase Tenant Longevity
What Are the Best Neighborhoods in or Around New York City for My Business Overall?
You can see the best neighborhoods in or around New York City to open any type of business in our article Neighborhood Survivability Rankings: New York City.
Related Resources
- Business Survivability Rankings: New York City: See how Boutique compares to all other business types in New York City
- Best Cities to Open a Boutique in the US: National city-level survivability rankings for Boutique
- Business Survivability in Windsor Terrace, New York City: All business types ranked in the #1 neighborhood
- Business Survivability in Carroll Gardens, New York City: All business types ranked in the #2 neighborhood
- Business Survivability in Park Slope, New York City: All business types ranked in the #3 neighborhood
Technical note: Aggregated survivability rankings for New York City are available in machine-readable format for research and integration purposes.
View technical data for New York City
StreetSpring recalculates survivability using the latest competitive, demographic, and walkability data, so the live score may differ from the figures shown here.