What Is a Survivability Score? StreetSpring's Predictive Metric for Business Success
For decades, commercial real estate decisions have relied on intuition, basic demographics, or mobility patterns. But none of those metrics directly answer the question entrepre...
What Is a Survivability Score? StreetSpring's Predictive Metric for Business Success
For decades, commercial real estate decisions have relied on intuition, basic demographics, or mobility patterns. But none of those metrics directly answer the question entrepreneurs, brokers, and landlords care most about:
"Will this business survive at this exact address?"
StreetSpring's Survivability Score is the first nationwide metric designed to answer that question. It evaluates the real-world likelihood that a brick-and-mortar business will last at a specific storefront, using more than 87 data-driven indicators.
This score helps tenant reps, operators, and landlords make smarter, safer, and more profitable site-selection decisions.
🎯 StreetSpring Calculates Survivability at the Exact Address Level
Unlike traditional platforms that analyze broad trade areas or neighborhoods, StreetSpring evaluates:
- 📍 The exact storefront parcel
- 🏪 Local business performance history
- 💰 Micro-spending patterns
- 🚶 Foot-traffic quality
- 🎯 Competitive microclimates
- 💵 Rent pressure and operating costs
- 📊 Category-specific demand signals
Two stores on the same street can have completely different outcomes — the Survivability Score reveals that difference.
🔬 How Survivability Is Calculated: 100+ Indicators
StreetSpring integrates dozens of datasets to produce a single, interpretable score. Factors include:
1. Consumer Demand (CEX Spending)
- 💳 Income-adjusted spending
- 🛍️ Category-specific purchase power
- 🏘️ Household demand clusters
2. Competition Quality
- ⭐ Star rating & review volume
- 🎯 Relevant vs. irrelevant competitors
- 📊 Local saturation levels
- 💡 Opportunity gaps
3. Rent-to-Revenue Viability
- 💰 Expected revenue vs. rent
- 📈 Industry rent benchmarks
- ⚖️ Margin pressure & risk
4. Micro-Location Behavior
- 🚶 Walking patterns
- 📍 Block-level spending
- 🏪 Nearby business outcomes
- 👥 Customer density
📈 Why Survivability Matters More Than Demographics or Traffic
Demographics describe people.
Mobility describes movement.
Survivability describes risk.
A location with strong traffic may still fail if:
- ❌ The competition is too strong
- ❌ Demand doesn't match the business type
- ❌ Rent exceeds viable revenue
- ❌ Similar businesses historically perform poorly
Survivability brings all these factors together into a single predictive metric.
⚠️ Survivability Helps You Avoid Expensive Mistakes
Choosing the wrong storefront can cost:
- 💸 Operators: their entire investment
- 📉 Brokers: frustrated clients and lost commissions
- 🏢 Landlords: long-term vacancies and concessions
StreetSpring helps avoid:
- 🔴 Low-demand markets
- 📊 Oversaturated areas
- ❌ Misaligned competition
- 💰 Rent-pressure hotspots
- ⚠️ Locations with weak historical outcomes
Predicting risk upfront leads to far better long-term results.
⚙️ Real-Time Survivability Updates When Inputs Change
Users can adjust:
- 💵 Rent
- 📐 Square footage
- 🏪 Business subtype
- 📊 Assumptions around demand
StreetSpring recalculates survivability instantly — perfect for exploring multiple leasing scenarios.
📈 How the Survivability Score Improves CRE Decision-Making
Teams using StreetSpring see:
- ✅ Higher-quality recommendations
- 🤝 Stronger landlord and tenant trust
- ⚡ Faster deal cycles
- 📊 Improved long-term outcomes
- 🚫 Fewer failed locations
- 💰 Higher commissions for brokers
The Survivability Score gives CRE professionals an objective, data-backed advantage.
Frequently Asked Questions
What is a Survivability Score?
A predictive metric that estimates how likely a business is to survive at a specific storefront using 100+ factors such as demand, competition, rent viability, and spending patterns.
Does the Survivability Score work nationwide?
Yes — it applies to every major U.S. metro, suburbs, and regional markets.
How is survivability different from revenue forecasting?
Revenue forecasting models sales; survivability predicts long-term stability and risk — even before lease signing.
Who uses the Survivability Score?
Tenant reps, landlord reps, operators, franchise teams, and developers.
How often is the Survivability Score updated?
StreetSpring continuously updates underlying datasets to maintain accurate predictions.
📚 Related Guides
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⚖️ Compare StreetSpring's predictive engine against other CRE tools in the market:
StreetSpring vs. Competitors -
📉 Learn why business survival rates have stayed flat nationwide — and how data reverses the trend:
Why Business Survival Rates Aren't Increasing -
🏢 See how property owners use survivability insights to place stronger tenants and reduce turnover:
Landlord Representatives Guide -
🤖 Explore the most effective AI tools now available for tenant-rep brokers:
AI Tools for Tenant Reps
Ready to find the best location for your business?
Run a Free Survivability Score →
Analyze any U.S. storefront address in seconds. See how your business type would perform at that exact location, backed by 100+ data points and 500,000+ historical business outcomes.