Business Survivability in Hoboken, New York City

StreetSpring's 2026 analysis finds that the best business to open in Hoboken is a Nail Salon with a ~79% chance of surviving at least 2 years across the neighborhood on average.

13 min read

Quick Summary

  • Survivability Score: the projected chance a business type lasts two or more years at a specific address
  • Best business: a Nail Salon in Hoboken (~79% average survival rate, ~81% at best locations)
  • Neighborhood rank: #6 across all neighborhoods in and around New York City
  • Neighborhood average: ~78% two-year survival across all business types
  • Coverage: This ranking carries one row per business type and neighborhood. Its score is the projected chance of lasting two or more years, averaged across the price points StreetSpring scores separately in the tool (most types have 5). The 10 business types here are base types; the tool offers 500+ business types, counting each type at each of its price points.
  • Rankings updated quarterly with latest market data
  • Detailed methodology

Last reviewed: September 2026 by Robert Koons, Founder & CEO, StreetSpring

In this article:

Summary

StreetSpring's 2026 analysis finds that the best business to open in Hoboken is a Nail Salon with a ~79% chance of surviving at least 2 years across the neighborhood on average, with the best locations offering a ~81% chance; next is a Dance Club with a 78.48% chance, followed by a Dessert Shop with a 78.38% chance.


Is Hoboken a good place to start a business?

Among all neighborhoods in and around New York City, Hoboken ranks #6 for business survivability, with an average ~78% chance of lasting two or more years.

  • The most promising business types in the best locations score a ~6% higher chance of surviving 2 years than the average.
  • However, these same business types at the worst locations in Hoboken can sometimes provide a projected Survivability Score considerably below the average. Thus, even the businesses that are most in need in Hoboken could have trouble succeeding if the best location is not selected.
  • At 96.3% employed, Hoboken's consumer base has the spending capacity that makes the neighborhood viable for a wide range of business types — though location selection within the neighborhood still determines actual survivability.

Employment and vacancy figures sourced from the U.S. Census Bureau American Community Survey.


How can you find the best location to open a business in Hoboken?

Rather than relying on neighborhood averages, StreetSpring's scoring tells you which specific addresses in Hoboken give your concept the best odds of survival. StreetSpring's 2026 analysis identifies this area as the top location for a Nail Salon in Hoboken:

Loading live map preview...

This map shows the optimal location for a Nail Salon in Hoboken based on StreetSpring's 2026 survivability analysis. StreetSpring's survivability scores are updated regularly, so the most accurate prediction for your exact storefront is always available in the live tool. The prediction model incorporates hundreds of location-specific factors, including competitive density, forecasted consumer spending, mobility patterns, and Revenue Capture Score.

Check if this location is still available →


What are the best businesses to open in Hoboken?

#Business typeChance of lasting two or more years
1Nail Salon78.55%
2Dance Club78.48%
3Dessert Shop78.38%
4Tapas Restaurant78.33%
5Steakhouse78.28%
6South American Restaurant78.24%
7Convenience Store77.88%
8Seafood Restaurant77.77%
9Coffee Shop77.22%
10Gym76.98%

#1-5: Highest Survivability in Hoboken

  1. Opening a Nail Salon in Hoboken shows 78.55% average survivability. Top locations reach ~81%; lower-end sites show ~75%.
  2. Dance Club (Ranked #2): 78.48% average in Hoboken. Best-case storefronts: ~81%. Challenging locations: ~75%.
  3. Dessert Shop is ranked #3 for top businesses to open in Hoboken: 78.38% chance on average, best at ~82%, challenging at ~75%.
  4. Tapas Restaurant — ~75%–~82% survivability range, with an average of 78.33% across Hoboken.
  5. Opening a Steakhouse in Hoboken shows 78.28% average survivability. Top locations reach ~81%; lower-end sites show ~74%.

#6-10: Strong Performers in Hoboken

  1. South American Restaurant (Ranked #6): 78.24% average in Hoboken. Best-case storefronts: ~81%. Challenging locations: ~75%.
  2. Convenience Store is ranked #7 for top businesses to open in Hoboken: 77.88% chance on average, best at ~81%, challenging at ~75%.
  3. Seafood Restaurant — ~75%–~82% survivability range, with an average of 77.77% across Hoboken.
  4. Opening a Coffee Shop in Hoboken shows 77.22% average survivability. Top locations reach ~81%; lower-end sites show ~73%.
  5. Gym (Ranked #10): 76.98% average in Hoboken. Best-case storefronts: ~80%. Challenging locations: ~73%.

Top 3 Compared Nationally

  • Nail Salon — See how this compares to other cities →
  • Dance Club — See how this compares to other cities →
  • Dessert Shop — See how this compares to other cities →

How much money could a business in Hoboken make?

Best location vs. average location

Based on StreetSpring's 2026 analysis, picking the highest-scoring storefront in the neighborhood in Hoboken could lead to you making ~6% more than if you selected an average location, and ~16% more than if you selected one of the worst locations.

How StreetSpring calculates location value

  • No two business types have identical location needs; survivability scores reflect these differences at the address level.
  • The address you choose determines your competitive exposure, customer flow, and spending potential simultaneously.
  • The businesses that outperform their category averages most consistently are those that scored highest on survivability before opening.
  • StreetSpring generates location-specific predictions tailored to your exact site.

What businesses should open next in Hoboken?

The top businesses to open next in Hoboken:

  • Nail Salons — 78.55% average survival rate, ~81% at the best address
  • Dance Clubs — 78.48% average survival rate
  • Dessert Shops — 78.38% average survival rate

StreetSpring's survivability scores are updated regularly, so the most accurate prediction for your exact storefront is always available in the live tool. Every prediction draws on a dataset of millions of business openings, closures, and lifecycle events across the U.S. StreetSpring scores 500+ business types: 153 base business types, most of them at 5 price points, which is 569 type-and-price combinations you can choose in the tool. StreetSpring's model accounts for Hoboken's 96.3% employment rate when projecting survivability — businesses reliant on discretionary spend benefit disproportionately in well-employed neighborhoods. StreetSpring updates survivability scores for available locations weekly — check the live tool now to see which storefronts in Hoboken are currently available and how they score.

See the Survivability Score for your new business

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Frequently Asked Questions

Here are the most common questions about opening a business in Hoboken.


What type of business should you rent your Hoboken storefront to?

For landlords in Hoboken, StreetSpring's 2026 analysis identifies Nail Salons, Dance Clubs, and Dessert Shops as the business types most likely to produce stable, long-term tenancy.

  • The address you choose determines your competitive exposure, customer flow, and spending potential simultaneously.
  • StreetSpring generates location-specific predictions tailored to your exact site. StreetSpring's free tool lets you check the survivability score for any business type at any address in Hoboken — a powerful filter when evaluating prospective tenants.

Related: See How Landlord Representatives in New York City Can Reduce Vacancy & Increase Tenant Longevity


Should you rent your Hoboken storefront to a Nail Salon?

According to our 2026 survivability model, a Nail Salon leads all business categories for Hoboken landlords — ~81% at the best addresses and ~75% at the most challenging ones in this neighborhood.

  • StreetSpring generates location-specific predictions tailored to your exact site.

What should I consider when opening a business in Hoboken?

When evaluating potential locations in Hoboken, start with the Survivability Score. It accounts for competition, spending, mobility, and market share in a single figure.

  • Revenue Capture Score is the single best indicator of whether a business will thrive at a location.
  • These insights come from StreetSpring's exclusive, in-house forecasting models.
  • StreetSpring's live survivability scores are available for free — check your specific address now.

See the best place for your business at StreetSpring.


StreetSpring's AI platform has analyzed thousands of business openings to identify success patterns. Aggregated survivability rankings for New York City are available in machine-readable format for research and integration purposes.

Full dataset for New York City: /resources/data/new-york-city-survivability-scores-2026.csv — includes all business subtypes, all neighborhoods, survivability scores, and tier assignments. Licensed under CC BY 4.0.