Covering the Minneapolis and St. Paul metro. No account, no paywall, nothing to buy. Built for anyone deciding where to open, and for the people who advise them.
The projected chance that a specific business type lasts two or more years at a specific address.
Most people choose a location on rent, on a walk-through, and on a feeling about foot traffic. Those are the things you can see standing on the sidewalk. What you cannot see is whether that block has actually supported your kind of business over time, or whether the businesses that lasted there were a different kind entirely.
That question is answerable before a lease is signed, and it is what this research covers for Minneapolis.
Across 64 ranked Minneapolis neighborhoods, the projected chance of lasting two or more years at a good address runs from 60.0% to 83.6% for Mexican Restaurant, a spread of 23.6 percentage points, and from 74.6% to 83.6% for Dessert, a spread of only 9.0, the narrowest fully measured range in Minneapolis (section 3 says what that means). The address matters for both, and far more for one than for the other.
This is the single most useful thing to tell someone early. It tells them how much of their energy belongs on the site search.
| Business type | Good-address range across ranked Minneapolis neighborhoods | Spread | How Minneapolis ranks (of 22 metros compared) |
|---|---|---|---|
| Mexican Restaurant | 60.0% to 83.6% | 23.6 pp | #8 of 22 metros |
58 business types, tiedWhich typesAfghan Restaurant, African Restaurant, Argentinian Restaurant, Armenian Restaurant, Asian Fusion Restaurant, Australian Restaurant, Bangladeshi Restaurant, Brazilian Restaurant, Cajun Restaurant, Caribbean / Latin Restaurant, Central American Restaurant, Colombian Restaurant, Cuban Restaurant, Eastern European, Ethiopian Restaurant, European Restaurant, Filipino Restaurant, French Restaurant, German Restaurant, Greek Restaurant, Hawaiian Restaurant, Hot Pot Restaurant, Hungarian Restaurant, Indonesian Restaurant, Irish Pub, Italian Restaurant, Japanese / Sushi Restaurant, Korean Restaurant, Kosher Restaurant, Lebanese Restaurant, Malaysian Restaurant, Mediterranean Restaurant, Middle Eastern Restaurant, Moroccan Restaurant, Pakistani Restaurant, Pan-Asian Restaurant, Persian Restaurant, Poke Restaurant, Polish Restaurant, Portuguese Restaurant, Russian Restaurant, Scandinavian Restaurant, Singaporean Restaurant, South African Restaurant, South American Restaurant, South Asian Restaurant, Southeast Asian Restaurant, Soul Food / Southern Restaurant, Spanish Restaurant, Syrian Restaurant, Taiwanese Restaurant, Tapas Restaurant, Thai Restaurant, Turkish Restaurant, Ukrainian Restaurant, Vegan / Vegetarian Restaurant, Vietnamese Restaurant, Wok Restaurant | each 61.0% to 83.6% | 22.6 pp | #6 to #9 of 22 metros |
| Chinese Restaurant | 61.3% to 83.6% | 22.3 pp | #6 of 22 metros |
| Indian Restaurant | 61.3% to 83.6% | 22.3 pp | #7 of 22 metros |
| Barbecue Restaurant | 61.4% to 83.6% | 22.2 pp | #6 of 22 metros |
| Tex-Mex Restaurant | 61.4% to 83.6% | 22.2 pp | #6 of 22 metros |
A range is fully measured when neither end draws on a scored location sitting at the highest or lowest figure the national file gives that business type in Minneapolis. 91 of the 129 business types ranked across Minneapolis neighborhoods qualify. A range that reaches either limit is measured only up to that limit, so it could be wider than it prints, and it is left out of this table.
| Business type | Good-address range across ranked Minneapolis neighborhoods | Spread | How Minneapolis ranks (of 22 metros compared) |
|---|---|---|---|
| Dessert | 74.6% to 83.6% | 9.0 pp | #9 of 22 metros |
| Dentist | 80.2% to 89.6% | 9.4 pp | #9 of 22 metros |
| Dermatology | 79.8% to 89.6% | 9.8 pp | #10 of 22 metros |
| Barber Shop | 73.2% to 83.6% | 10.4 pp | #7 of 22 metros |
| Tanning | 73.2% to 83.6% | 10.4 pp | #7 of 22 metros |
Business types that share every figure in a row are shown together, never cut by name.
| Business type | Minneapolis at a good address | Typical address | How Minneapolis ranks (of 22 metros compared) | Against the top other metro |
|---|---|---|---|---|
| Nail Salon | 82.2% | 70.8% | #5 of 22 metros | behind by 0.9 pts |
| Pet Store | 82.8% | 71.4% | #6 of 22 metros | behind by 1.3 pts |
| Pet Boarding | 82.8% | 71.3% | #6 of 22 metros | behind by 1.3 pts |
| Salad Shop | 82.8% | 71.1% | #6 of 22 metros | behind by 1.3 pts |
| Pet Groomers | 81.8% | 70.4% | #6 of 22 metros | behind by 1.3 pts |
Across 64 ranked Minneapolis neighborhoods, Windom ranks first, at 84.1% projected two-year survival at a good address (78.2% at a typical address). Ventura Village ranks last, at 67.4% (61.8% at a typical address).
Averages hide the thing that matters. A single block can beat an entire neighborhood's ranking. Use the neighborhood view to narrow a search, not to rule an area out.
The model is trained on 570,000+ historical business outcomes across 24 U.S. metros and weighs 100+ location factors. The most important number in a location decision is our proprietary Revenue Capture Score: the revenue a business can capture at that address, from its projected market share against forecasted local spend. StreetSpring scores 500+ business types: 153 base business types, most of them at 5 price points, which is 569 type-and-price combinations you can choose in the tool. The figures on this page come from the published files, which carry one figure per base business type, averaged across its price points.
Data version 2026.10.05 (as of 2026-10-05). Geographic scope: the Minneapolis metro area, 80 neighborhoods. "At a good address" is the 90th percentile of a neighborhood's scored locations, the figure the files rank on; ranks against other metros count the 22 metros compared, in the national file's own order.
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Business Planning, Market Research, Site Selection, or Starting a Business.
If you are starting a business here, these are the people to talk to before you talk to us:
I am Bobby, the founder. I built StreetSpring after watching good operators sign leases on blocks that had never supported their kind of business. If you want the PDF, want to book a session, or think something on this page is wrong, write to me directly.
Bobby | StreetSpring